Trendforce projects MacBook Neo sales of 4–5 million units in 2026Following the unveiling of the all-new MacBook Neo, TrendForce forecasts Apple’s notebook shipments will grow 7.7% YoY in 2026…Following the unveiling of the all-new MacBook Neo, TrendForce forecasts Apple’s notebook shipments will grow 7.7% YoY in 2026, pushing macOS market share to 13.2%, fueled by the company’s downward extension of price tiers, proactive pricing strategy, and strong supply chain control when compared to peers. Shipments of the MacBook Neo alone could reach 4–5 million units this year, TrendForce forecasts.
MacDailyNews Take: Yup. As we wrote nearly two decades ago (gack!): Apple’s control of the whole widget (hardware+operating system] guarantees as seamless an experience as possible for Mac users. Those using Windows have no such guarantee. Over time, no matter how little you value your time, the Apple Mac is less expensive than Windows, even if it did cost a little more upfront. The more you value your time, the quicker the Mac saves you money versus Windows. Total Cost of Ownership (TCO) is perhaps the most overlooked idea by the vast majority of PC buyers. It’s as close to all-important an idea as you can get when it comes to purchasing decisions, yet it somehow goes completely ignored by most people! Control of the whole widget always was, and still is, one of Apple’s main advantages. – MacDailyNews, April 30, 2006
Support MacDailyNews at no extra cost to you by using this link to shop at Amazon. [Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.] The post Trendforce projects MacBook Neo sales of 4–5 million units in 2026 appeared first on MacDailyNews. You're currently a free subscriber to MacDailyNews. For the full experience, upgrade your subscription. |
Thursday, March 5, 2026
Trendforce projects MacBook Neo sales of 4–5 million units in 2026
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