In Nasdaq trading today, shares of Apple Inc. (AAPL) rose $5.92 to $277.32, a new all-time intraday high. Apple’s all-time closing high was set yesterday at $271.40. Apple’s 52-week low stands at $169.21 set on April 8, 2025, the very date on which we wrote, “Sub-$170 AAPL seems like an absolute gift to us…” Today’s trading volume for AAPL shares was 75,267,591 versus Apple’s average trading volume of 54,588,395 shares. Apple’s PE Ratio currently stands at 40.97. Apple currently has a market value of $4.012 trillion, making it the world’s second-most valuable company. The top five U.S. publicly-traded companies, based on market value:
Selected companies’ current market values: • Meta Platforms (META) – $1.634T • Walmart (WMT) – $806.639B • Advanced Micro Devices (AMD) – $415.643B • Dell (DELL) – $108.579B • RealNetworks (RNWK) was delisted from U.S. exchanges on December 21, 2022 and is no longer publicly traded. Apple all-time high (AAPL) via NASDAQ here. MacDailyNews Take: Happy Halloween, everyone! Please help support MacDailyNews — and enjoy subscriber-only articles, comments, chat, and more — by subscribing to our Substack: macdailynews.substack.com. Thank you! Support MacDailyNews at no extra cost to you by using this link to shop at Amazon. The post Apple shares hit new all-time intraday high appeared first on MacDailyNews. You're currently a free subscriber to MacDailyNews. For the full experience, upgrade your subscription.
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Friday, October 31, 2025
Apple shares hit new all-time intraday high
Apple’s AI spending trails far behind other megacaps. It’s not hurting sales
While many of the largest tech companies race to build massive data centers for their artificial intelligence ambitions, Apple is taking a more modest approach. In its fiscal 2025, which ended in September, Apple spent $12.72 billion on capital expenditures. Compared to Alphabet, Meta, Microsoft, and Amazon, Apple is barely spending at all. Apple’s restrained approach to AI hasn’t hurt its hardware sales. CEO Tim Cook told CNBC Thursday that consumer response to the company’s iPhone 17 models was “off the chart.”
Doing more with less is fine, if your products can compete. When the new Siri finally debuts next year, we’ll find out if Apple’s strategy is working or not. For now, Apple Intelligence’s underwhelming feature set hasn’t hurt, as the company predicts that overall sales will rise between 10% and 12% in the December quarter. Support MacDailyNews at no extra cost to you by using this link to shop at Amazon. The post Apple’s AI spending trails far behind other megacaps. It’s not hurting sales appeared first on MacDailyNews. You're currently a free subscriber to MacDailyNews. For the full experience, upgrade your subscription.
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While rivals plow money into data centers, Apple spends big on buybacks
While other Magnificent Seven members pour billions into artificial intelligence initiatives, Apple is holding back. Its free cash flow is fueling the tech industry’s largest buybacks program.
We ended the quarter with $132,000,000,000 in cash and marketable securities. We had $1,300,000,000 of debt maturities and decreased commercial paper by 1,900,000,000 resulting in $99,000,000,000 in total debt. Therefore, at the end of the quarter, net cash was $34,000,000,000 During the quarter, we returned $24,000,000,000 to shareholders. This included $3,900,000,000 in dividends and equivalents and $20,000,000,000 through open market repurchases of 89,000,000 Apple shares… We are expecting increases in our CapEx spending related to AI investments. For example, as I mentioned earlier, we did end up having investments this year to build out our private cloud compute environment. And we do believe this hybrid model has served us very well, and we continue to want to leverage it. And so I don’t see us moving away from this hybrid model where we leverage both first party capacity as well as leverage third party capacity. We’ll continue to want to build out private cloud compute, as Tim [Cook] outlined, as we have more usage there over time. But I think, in general, we want to continue to have this hybrid model. Support MacDailyNews at no extra cost to you by using this link to shop at Amazon. The post While rivals plow money into data centers, Apple spends big on buybacks appeared first on MacDailyNews. You're currently a free subscriber to MacDailyNews. For the full experience, upgrade your subscription.
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‘Apple’s true achievement is the culture Steve Jobs instilled’ – Gene Munster
Longtime Apple analyst Gene Munster has obsessed about all things Apple for more than 20 years. ͏ ͏ ͏ ͏ ͏ ͏ ...
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Substack is covering the cost of your first paid month of MacDailyNews by MacDailyNews. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ...
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Apple TV+ has signed a new multi-year, first-look feature film deal with The North Road Company’s Chernin Entertainment, the flagship… ͏ ...
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Apple, aiming push more urgently into the smart home market, is said to be nearing the launch of a new product category: a wall-mounted disp...
