Warner Bros. Discovery announced that its streaming service, currently named Max, will revert to its previous name, HBO Max, starting this summer. Sarah Whitten, Alex Sherman, and Lillian Rizzo for CNBC:
HBO has had one of the worst branding efforts throughout recent years: HBO GO, HBO Now, HBO Max. Only Apple could rival HBO for confusing naming: Apple TV (hardware), Apple TV (app), Apple TV+ (service). Try explaining that to the average person – it’s fun! – MacDailyNews, April 12, 2023 Support MacDailyNews at no extra cost to you by using this link to shop at Amazon. The post Warner Bros. Discovery goes back to ‘HBO Max’ naming appeared first on MacDailyNews. You're currently a free subscriber to MacDailyNews. For the full experience, upgrade your subscription. |
Wednesday, May 14, 2025
Warner Bros. Discovery goes back to ‘HBO Max’ naming
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