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Apple set to launch new lower-cost iPhone

MacDailyNews

Feb 19

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iPhone SE 3 — Apple’s current A15 Bionic-powered iPhone SE (3rd generation)

Apple is preparing to unveil its newest budget iPhone model this Wednesday, aiming to capture a larger slice of the mid-range smartphone market while countering competition from Samsung and China’s Huawei. This fourth iteration of the affordable iPhone SE will compete with leading Android phones at a moment when manufacturers are increasingly integrating artificial intelligence features into their devices.

Reuters:
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The current-generation of iPhone SE, released in 2022, is available at $429 and the latest version is likely to be priced at a premium to the outgoing model. The iPhone 16, launched in September, starts at $799 for the base variant.
“If the SE 4 offers meaningful upgrades in design, performance, and AI features, it could reinvigorate its market appeal and strengthen Apple’s position across different price segments,” Counterpoint Research senior analyst Varun Mishra said.
Apple late last month forecast strong sales growth signaling that the company will recover from a dip in iPhone sales as it rolls out artificial intelligence features in the coming months to more regions and languages…
This year’s update is expected to revamp its slab-design, ditch the physical home button and introduce its FaceID feature, apart from camera and processor updates to support AI features, according to analysts and media reports.

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MacDailyNews Take: Soon.

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